"Ivica" (brand new one-stop online shopping + physical clothing station) clothing station brand women is a filled with European romantic fashion ladies clothing, full of natural and noble fashion style, with its romantic, sophisticated, simple, and not Loss of luxury texture, the peak of the fashion group to become the preferred brand. "Ivica" brand operator - Today Tyle Jewelry Group, under the jurisdiction of Iowa (Europe) Co., Ltd., Dubai EOC company, Beijing today Tyle Jewelry Co., Ltd., with today's Trittle (jintelaier) BASHA and YEYE. Nowadays it is the member of China Jewelery Industry Association, the member of Beijing Arts and Crafts Association, and the director of fashion Beijing magazine, a professional media of Beijing apparel industry. Today TELLER brand in Europe has nearly 20 years of development history, familiar with the European fashion market trends in many years of international trade has accumulated a profound cultural connotation of the company's products in the Eastern European market has a wide range of visibility and influence; Year, today Tyleer strategic shift, invested heavily in industrial extension - involved in clothing and e-commerce industry, and the implementation of "Aviagen" new one-stop online shopping service physical clothing station, the European fashion and the Chinese consumer demand The perfect integration, so that the general public to enjoy the beauty of European fashion, the first integrated clothing apparel brand new model - Avic. In May 2009, Tritier formally brought its brand "Avicaton" into the Chinese domestic market. With an initial focus on womenswear, its style is more personal and the market model is more new and different. In order to meet the needs of the domestic market, Today Tylor registered "alena & vika" English name, but also registered Chinese name "Ivica."