Ten years, a period of life is not long or short, can accommodate thousands of people, but also can change rapidly. During this period of time, some people insisted on dealing with cotton and linen, and prepared to spend the rest of their lives in harmony with this natural gift.
On August 25th, “Inman†will be on the final stage of Guangdong Fashion Week and hold the 10th anniversary brand upgrade conference. At the scene, Fang Jianhua, the founder of Inman brand, launched a new visual experience of brand upgrade.
With the theme of “Echo of the Yearâ€, Inman celebrates the brand with an art exhibition with a cotton and linen imprint and a vivid brand show. On the day of the conference, Inman will officially announce the brand upgrade. Previously, together with well-known singer Fan Qiqi, new female artist Li Meng, and ten friends in the film and television circles and fashion circles, they spoke out and said that the brand of this decade has precipitated.
Ten friends vocalize to commemorate special moments with sound
Always remember, there will be reverberations. Every time we speak, we are expecting a response. In an era of more and more individual voices, clothes seem to be the best form of expression that can express themselves without making a sound. After ten years, Inman made the audio that he wanted to speak out and put it into the commemorative sweater that was customized for the 10th anniversary. Each voice invited a brand friend to record the sound.
As the spokesperson of the Inman brand, the famous singer Miss Fan Yiqi seems to be the best candidate for Inman's ten years of voice. Through years of cooperation, Inman and Fan Qiqi have presented a comfortable and natural posture, and witnessed each other's honest expression of life's "truth, goodness and beauty". She included these voices in this dress and conveyed her blessings with her voice.
The 10th anniversary cross-border designer, the youngest 90-year-old actress Li Meng, who was short-listed in Cannes, also recorded a sound memory of her for Inman. This sound recording recorded her ten-year story, she and Inman Affliction, and the embarrassment of the future.
Listening to the ten-year echo of cotton and linen power upgrades
In the process of cotton growth, it is born in the sun, and it has its own soft and tenacious strength in the softness; Ma always stands in the squeaky opposition, and the simplest seems to adapt to the courage of change. These two plants each show their attitude towards life. With their natural attitude, Inman seeks the best posture of loving life and symbiosis between man and nature.
On the day of the conference, Inman at the closing ceremony of Guangdong Fashion Week, used a static art exhibition to describe the evolution of the ten-year brand history, presenting the understanding of cotton and linen, the pursuit of design, the awe of nature. And love for life.
In 2008, Inman was born on the Internet. With the brand positioning of “Cotton and Maize Artistsâ€, he found a group of fans who love life and nature. The use of a large number of cotton and linen elements in the product design, the visual twisting shape is deeply rooted in the hearts of the people.
Ten years later, cotton and linen have penetrated into the brand's imprint, and the design concept of “comfort-based, comfortable for life†is integrated into every product. Comfort is no longer just a dress experience, but an attitude that integrates every detail of life, and is a natural continuation of life attitude.
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